Selling on eBay and your OWN website ? - AussieHuge.com | E-Commerce Talk | FREE - Buy - Sell - Trade

estae · 04-18-2009, 04:02 AM

Hi

I've read through alot of another forums and the general consensus seems to be running a website along side your eBay business. If you sell specific brands and popular products I guess it is easier to get hits on your website. If you are selling generic and niche products I would think its quite difficult to get any traffic on your website. Aside from the above I have a few questions.

1. For those of you that use eBay for selling and have a separate website how do sales compare on each respective platform ?.

2. How do you market your website products ?.

3. Would creating your own brand being a step in the right direction when selling on your website ?.

Thanks,

pizzaman · 04-18-2009, 04:05 AM

As i know , some people use ebay to improve the selling on their own website . they sell on both side . i think it may be a good choice for some seller .

aussiehuge · 04-18-2009, 04:07 AM

1. eBay mostly for lead generation, even "loss leaders" - website, for pure, long term profit!

2. You mean traffic wise? SEO, PPC, CPC, YouTube, eBay.

3. Yes!

angelfilmax.com · 04-18-2009, 04:13 AM

Starting up an ecommerce site alongside Ebay is the right thing to do long term but it won't compare with Ebay for sales initially or even ever. Everyone likes to moan about Ebay but they do a fantastic job of getting customers to buy your product.

Your long term goal should be to try to get your customers to use your online shop instead of Ebay which can be achieved by including a leaflet with every order plugging your online shop. You should also offer loyalty discount codes to encourage shoppers to use your online shop instead.

Longterm, this is the way to go but don't expect instant results unless you plough money into your own marketing. Think of the Ebay costs as your marketing costs.

04-18-2009, 04:02 AM	#1 (permalink)
estae Junior Member Join Date: Mar 2009 Posts: 2	Selling on eBay and your OWN website ? Hi I've read through alot of another forums and the general consensus seems to be running a website along side your eBay business. If you sell specific brands and popular products I guess it is easier to get hits on your website. If you are selling generic and niche products I would think its quite difficult to get any traffic on your website. Aside from the above I have a few questions. 1. For those of you that use eBay for selling and have a separate website how do sales compare on each respective platform ?. 2. How do you market your website products ?. 3. Would creating your own brand being a step in the right direction when selling on your website ?. Thanks,

04-18-2009, 04:05 AM	#2 (permalink)
pizzaman Administrator Join Date: Mar 2009 Posts: 9	As i know , some people use ebay to improve the selling on their own website . they sell on both side . i think it may be a good choice for some seller . __________________ AussieHuge.com No.1 FREE - Buy - Sell - Trade - Rent and Wholesale Forum in Australia. Down Under is World-Class Global Trade & Shopping Destination. eBay, Gumtree, IKEA, Ioffer, TradeKey, Alibaba Welcome! Aussie Classifieds Free Submit \|\| Aussie Directory Free Submit

04-18-2009, 04:07 AM	#3 (permalink)
aussiehuge Administrator Join Date: Mar 2009 Posts: 29	1. eBay mostly for lead generation, even "loss leaders" - website, for pure, long term profit! 2. You mean traffic wise? SEO, PPC, CPC, YouTube, eBay. 3. Yes! __________________ AussieHuge.com No.1 FREE - Buy - Sell - Trade - Rent and Wholesale Forum in Australia. Down Under is World-Class Global Trade & Shopping Destination. eBay, Gumtree, IKEA, Ioffer, TradeKey, Alibaba Welcome! Aussie Classifieds Free Submit \|\| Aussie Directory Free Submit

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04-18-2009, 04:13 AM	#4 (permalink)
angelfilmax.com Community Advertiser Join Date: Mar 2009 Posts: 6	Starting up an ecommerce site alongside Ebay is the right thing to do long term but it won't compare with Ebay for sales initially or even ever. Everyone likes to moan about Ebay but they do a fantastic job of getting customers to buy your product. Your long term goal should be to try to get your customers to use your online shop instead of Ebay which can be achieved by including a leaflet with every order plugging your online shop. You should also offer loyalty discount codes to encourage shoppers to use your online shop instead. Longterm, this is the way to go but don't expect instant results unless you plough money into your own marketing. Think of the Ebay costs as your marketing costs.

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